华润置地住宅产品线简介.ppt

1、Copyright by CRLAND All rights reserved.1华润置地住宅产品线简介Copyright by CRLAND All rights reserved.2华润置地住宅产品线简介目录万象高端城市品质城市改善Copyright by CRLAND All rights reserved.3万象高端产品线Copyright by CRLAND All rights reserved.4万象高端产品线-土地属性Copyright by CRLAND All rights reserved.5万象高端产品线-客户特征Copyright by CRLAND All righ

2、ts reserved.6万象高端产品线-产品线核心逻辑Copyright by CRLAND All rights reserved.7万象高端产品线-操作策略占有城市稀缺配套资源身份标签提高开发品质提高开发品质综合性物业开发创新产品地标豪宅土地（为土地加分）土地（为土地加分）高端商业配套高端办公配套高端酒店配套通过提供高端商业、办公及酒店等配套，提高产品的品质，将其打造为拥有综合性配套物业、具有创新性的地标豪宅产品，满足客户占有城市稀缺配套资源及身份标签的价值诉求。万象高端客户产品土地（宗地）Copyright by CRLAND All rights reserved.8万象高端产品线案

3、例-深圳幸福里（已入伙）Copyright by CRLAND All rights reserved.9万象高端产品线案例-沈阳悦府（销售中）Copyright by CRLAND All rights reserved.10万象高端与城市高端的区别Copyright by CRLAND All rights reserved.11城市品质产品线-土地属性Copyright by CRLAND All rights reserved.12城市品质产品线-客户特征Copyright by CRLAND All rights reserved.13城市品质产品线-产品线核心逻辑Copyright

4、 by CRLAND All rights reserved.14城市品质产品线-操作策略Copyright by CRLAND All rights reserved.15城市品质产品线案例Copyright by CRLAND All rights reserved.16城市品质产品线案例Copyright by CRLAND All rights reserved.17城市品质产品线案例Copyright by CRLAND All rights reserved.18城市改善产品线-土地属性Copyright by CRLAND All rights reserved.19城市改善产品

5、线-客户特征Copyright by CRLAND All rights reserved.20城市改善产品线-产品线核心逻辑Copyright by CRLAND All rights reserved.21城市改善产品线-操作策略Copyright by CRLAND All rights reserved.22城市改善产品线案例-成都凤凰城三期Copyright by CRLAND All rights reserved.23城市改善产品线案例-成都凤凰城三期Copyright by CRLAND All rights reserved.24城市改善产品线案例-成都凤凰城三期Copyright by CRLAND All rights reserved.25城市改善产品线案例-成都二十四城Copyright by CRLAND All rights reserved.26城市改善产品线案例-成都二十四城Copyright by CRLAND All rights reserved.27