10月物流英语试题及答案.docx

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1、2012年10月高等教育自学考试物流英语试卷课程代码05362本试卷满分100分,考试时间150分钟。考生答题注意事项:1.本卷所有试卷必须在答题卡上作答。答在试卷和草稿纸上的无效。2.第一部分为选择题。必须对应试卷上的题号使用2B铅笔将“答题卡”的相应代码涂黑。3.第二部分为非选择题。必须注明大、小题号,使用0.5毫米黑色字迹签字笔作答。4.合理安排答题空间,超出答题区域无效。第一部分选择题PARTONE(50POINTS).词汇与语法。从A、B、C、D四个选项中,选出一个最适合的答案,并在答题卡上将所选答案的字母涂黑。(本大题共20小题,每小题1分,共20分)Completeeachoft

2、hefollowingsentenceswiththemostHkelyanswer.(20points)1.Theaimofmanagementistominimizetheamountofmaterialinstock.A.inventionB.inventiveC.inventoryD.inventiveness2.DontforgettorefertothebookERPintheofplanningresourcesinyourenterprese.A.wayB.routeC.processD.proceed3.Theexpenseswillbeforyouraccountifyou

3、placeanorderof100,000tonsofrollsteelatatime.Myworkshopusesonlytantonsamonth.A.storageB.storeC.stockingD.stored4.Thebigcityhassmulti-culturalpopulationwithagrowingbase.A.industryB.industrialC.agricultureD.agricultural5.Oneofthekeypointsindistributionofproductiswhetheritiswherethecustomerwishestoconsu

4、meit.A.profitableB.availableC.consumableD.useful6.Wevestudiedallourcatalogs.A.comperirorsB.competitorsC.competitorD.competitors7.Thefirmfromalocalonetoanationalone.A.hasbeenexpandedB.hasexpandedC.wasexpandedD.expand8.Carefullymanafinginventorylevelsgoodeconomicsense.A.makeB.aremadeC.makesD.aremaking

5、9.Industrialpackaginghasasignificantonthecostandproductivityoflogistics.A.affectB.impactC.importanceD.function10.Agrowingnumberofcustomersrequirethatproducttrackedasitmovesthroughthesup-plychain.A.beingB.tobeC.havebeenD.be11.Awarehousemanagerwillhavetominimizethetimeonrespondingtodemandanderrorsindi

6、spatches.A.spendingB.tospendC.spentD.spend12.YourexplanationonEOQis,andfewofuscanfollowyou.A.unattractiveB.clearC.prospectiveD.vague13.Ifyourefusetodevelopyourself,otherswillyou.A.beatB.overdoC.winD.outperform14.TheshippingcompanywillissuetheBillofLadingonthebeasisofthestatementsthisdoc-ument.A.from

7、B.onC.forD.to15.Ifyoupassedthetest,youwillgotocollege.A.customerB.producingC.supplyD.crucial16.Generallyspeaking,breadcanbefoundina.A.bakeryB.butchersC.tobacconistsD.stationery17.Inthisworld,isveryimportanttothemodernpeopleA.informationB.nationsC.facilityD.upstream18.Ifyoudontknowanythingabouttheeco

8、nomic,youwontbeawiseinvestor.A.scheduleB.cycleC.scannerD.laser19.Icantpromise,IlldomybestA.butB.ifC.howeverD.anyway20.MostTPLcompaniestailortheirservicetothespecificrequiremeatsoftheircustomers.A.accordantB.accordingC.accordD.accordance(.阅读理解认真阅读下列三篇短文,每篇短文后有5个问题,根据短文的内容从A、B、C、D四个选项中,选出一个正确答案,并在答题卡上

9、将所选答案的字母涂黑。本大题共15小题,每小题2分,共30分)Readthefollowingpassagesandanswerthequestions.(30points)Passage1Insupplychainmanagementsoftware,theforecastisacalculationthatisfeddatafromrealtimetransactionsandisbasedonasetofvareablesthatareconfigured(配置)foranumberofstatisticalforecastsituations.Planningprefessionals

10、arerequiredtousethesoftwaretoprovidethebestforecastsituationpossibleandoftenthisisleftuncheckedwithoutanyreviewforlongperiods.Tobestusetheforecastingtechniquesinthesupplychainsoftware,plannersshouldrewiewtheirdecisionswithrespecttotheintemalandexternalenvironment.Theyshouldadjustthecalculationtoprov

11、ideamoreaccurateforecastbasedonthecurrentinformationtheyhave.Statisticalforecastsarebestestimatesofwhatwilloccurinthefuturebasedonthedemandthathasoccurredinthepast.Historicaldemanddatacanbeusedtoproduceaforecastusingsimplelinearregression(回归).Thisgivesequalweightingtothedemandofthehistoricalperiodsa

12、ndprojectsthedemandintothefuture.However,forecaststodaygivegreateremphasisonthemorerecentdemanddatathantheolderdata.Thisiscalledsmoothingandispreducedbygivingmoreweighttotherecentdata.Exponential(指数的)smoothingreferstoever-greaterweightinggiventothemorerecenthistoricalperiods.Thereforeaperiodtwomooth

13、sagohasagreaterweightingthanaperildsixmonthsago.TheweightingiscalledtheAlphaFactorandthehighertheweighting,orAlphafactorthefewerhistorecalperiodsareusedtocreatetheforecast.Forexample,ahighAlphafactorgiveshighweightingtoreacentperiodsanddemandfromperiodsforayearortwoyearsagoareweightedsolightlythatth

14、eyhavenobearingontheoverallforecast.AlowAlphafactormeanshistoricaldataismorerelevanttotheforecast.Historicalperiodsgenerallycontaindemanddatafromafixedmonth,i.e.JuneorJuly.However,thisintroduceserrorintothecalculationassomemonthshavemoredaysthanothermonthsandthenumberofworkdayscanvary.Somecompaniesu

15、sedailydemandtoalleviate(减轻)thiserror,althoughiftheforecasterunderstandstheerror,monthlyhistorecalperiodscanbeusedalongwithatrackingindicatortoidentifywhentheforecastdeviates(偏离)significantlyfromtheactualdemand.Thelevelatwhichthetrackingsignalflagsthedeviationisdeterminedbytheforecasterorsoftwareand

16、varybetweenindustries,companiesandproducts.Asmalldeviationmayrequireinterventionwhentheproductbeingforecastedishigh-value,whereasalow-valueitemmaynotrequiretheforecastbescrutinized(细察)tosuchahighlevel.21.Basedonthispassage,thefunctionofforecastinsupplychainmanagementsoftware.A.iscomplaint-freeB.incl

17、udesvariablesthatcanbeandshouldbeupdatedC.isaccurateD.isnotwelcomedbythecustomer22.“They”inParagraph1refersto.A.theforecastingtechniquesB.plannersC.longperiodsD.transactions23.Paragraph2focusesonA.thedefinitionofstatisticalforecastsB.linearregressionC.whystatisticalforecastsareadoptedD.howstatistica

18、lforecastswork24.Thelastparagraphtellsus.A.thehistoryofstatisticalforecastsB.thedurationthatstatisticalforecastsworkC.somecircumstances,likeproblems,ofstatisticalforecastsD.thefuturedevelopmentofstatisticalforecasts25.Whenwritingthepassage,theauthorseemstobe.A.optimisticaboutthefutureofthesoftwareB.

19、biasedtostatisticalforecastsC.objectiveinintroducingstatisticalforecastsD.confidentintellingthetheoryofstatisticalforecastsPassage2Thestrategicsupplychainprocessesthatmanagementhastodecideuponwillcoverthebreadthofthesupplychain.Theseincludepreductdevelopment,customers,manufacturing,vendorsandlogisti

20、cs.ProductDevelopmentSenierManagementhastodefineastrateficdirectionwhencousideringtheproductsthatthecompanyshouldmanufactureandoffertotheircustomens.Asproductcyclesmatureorproductssalesdecline,managementhastomakestrateficdecisionstodevelopandintroducenewversionsofexistingproductsintothemarketplace,r

21、ationalizethecurrentproductofferingorwhetherdevelopanewrangeofproductaandservies.Thesestrategicdecisionsmayinclludetheneedtoacquireanothercompanyorsellexistingbusinesses.However,whenmakingthesestrategicproductdevelopmentdecisions,theoverallobjectivesofthefirmshouldbethedeterminingfactor.CustornersAt

22、thestrategiclevel,acompanyhastoidentifythecustomersforitsproductsandservices,Whencompanymanagementmakesstrategicdecisionsontheproductstomanufacture,theyneedtothenidentifythekeycustomersefments(部分)wherecompanymarketingandadvertisingwillbetaretde.ManufacturingAtthestrategiclevel,manufacturingdecisions

23、definethemanufacturinginfrastructureandtechnologythatisrequired.Basedonhighlevelforecastingandsalesestimates,thecompanymanagementhastomakestrategicdecisionsonhowproductswillbemanufactured.Thedecisionscanrequirenewmanufacturingfacilitiestobebuiltortoincreaseproductionatexistingfacilities.However,ifth

24、eoverallcompanyobjectivesincludemovingmanufacturingoverseas,thenthedecisionsmayleantowardsusingsubconreactingandthirdpartylogistics.Asenvironmentalissuesinfluencecorporatepolicytoagreaterextent,thismayinfluencestrateficsupplychaindecisionswithregardstomanufacturing,SupplierssCompanymanagementhastode

25、cideonthestrategicsupplychainpolicieswithregardstosuppliers.Reducingthepurchasingspendsforacompanycandirectlyrelatetoanincreaseinprofitandstrategicallyanumberofdecisionscanbemadetoobtainthatresult.Leveragingthetotalcompanyppurchasesovermanybusinessescanallowcompanymanagementtoselectstrategicglobalsu

26、pplierswhoofferthegreatestdiscounts.Butthesedecisionshavetocorrespondwiththeoverallcompanyobiectives.LogisticsAswellasstrategicdecisionsonmanufacruringlocatons,thelogisticsfunctioniskeytothesuccessofthesupplychain.Orderfulfillmentisimprtantandcompanymanagementneedstomakestrategicdecisionsonthelogist

27、icsnetwork.Thedesignandoperationofthenetworkhasasignificantinfluenceontheperformanceofthesupplychain.Strategicdecisionsarerequiredonwarehouses,distributioncenterswhichtransportationmodesshouldbeused.Iftheoverallcompanyobjectivesidentifytheuseofmorethirdpartysubcomtracting,thecompanymaystrategicallyd

28、ecidetousethirdpartylogisticscompaniesinthesupplychain.26.Whatisthebesttitleofthispassage?A.StratrgicSupplyChainManagementB.TacticalSupplyChainManagementC.OperationalSupplyChainManagementD.GreenSupplyChainManagement27.Alldecisionshavetobesubjectto(服从于).A.customersinterestB.companysobjectivesC.manufa

29、cturingcapabilitiesD.marketshares28.Whatismostimportanttothesuccessofthesupplychain?A.ProductdevelopmentB.KeycustomersegmentsC.GlobalsuppliersD.Logisticsfunction29.Tosellexistingbusinessesbelongstothecategoryof.A.productdevelopmentB.manufacturingC.vendorsD.logistics30.Thispassageisto.A.argueB.giveex

30、amplesC.defineD.introducePassage3Howdoyoueffectivelypreservetherelationshipduringtoughtimes?Youcantwithouttherightfoundation.Fewstrongbusinessrelationshipsarebulltquickly.Everygoodmarketingstrategymustincludethelongtermgoalofidentifyingkeycustomersandprespectsandbuildingpositiverelationships.Tostart

31、theprocessduringtoughtimesistoolate.Hereareafewsuggestions:Inthebeginningdonttalk.Yeah,thatsright.Atthebeginningoftherelationshipdomorelisteningthantalking.Oneofthegreatestreasonstokeepasupplieristhewords;“Theyknowourbusiness.”Knowledgeandunderstandingcanbethegluetoholdingtherelationshiptogetherduri

32、ngtoughtimes.Keepthesalesbrochuresinyoubriefcase.Onlypullthemoutiftheycansolveaproblemthecustomerhasshared.Iftheydontandyouleavethembehindtheyllbepitched.Picktherightsalespersonforthecustomer.Idontmeanonlypersonality(toughtofigureoutandabigvariable),butlengthofserviceandlevelofindustryandcompanyknow

33、ledgethatwouldmatchthesizeandimportanceofthecustomerorprospect.Remindthecustomerofyourvaluepropositioneachtimeyoumeet.Itcouldbeon-timeperformance,fulfillmentfatesorhowmuchyouunderstandtheirbusinessandneeds.Demonstratecostsavings.Ifyoudeliveryratesarehigherbutyoudeliveronedaysooner,discussthesavingsw

34、iththecustomerintermsofcoatofmoneysaved,customersatisfation,lowerinventorieswithJTTdeliveryandtheimplicationsofnotdeliveringontimeorbeinglate.Gopaperless.Astronge-commercetoolboxcansaveacustomertime,reducelaborcosts,paperworkandinconvenience.Buildyourbrandstop-of-mindawarenessateveryopportunitywitht

35、hegoalofbeingamongthefirstcallsmadewhenanRFPisputtogether.Usecasestudywhitepapers,pressreleases,advertising,merchandising,eventmarketing,websitemessagesandemailmarketing.Weveonlytouchedonafewideashere,andmuchmorecanbesaidabouteach.Butthemainpointisthis;Itcanbetoolatewhenyouhear,“Letsbuildastrongrela

36、tionshipwiththem,”whennofoundationhasbeenlaid.31.Bysaying“Fewstrongbusinessrelationshipsarebuiltquickly”,theauthormeansthatA.strongbusinessrelationshipscanbebuiltquicklyB.strongbusinessrelationshipscannotbebuiltquicklyC.businessrelationshipsshouldbestrongD.businessrelationshipsareveryimportantduring

37、toughtimes32.WhichofthefollowingisNOTthemerit(好处)of“e-commerce”?A.SavingtimeB.DecreasinglaborcostsC.CreatingconvenienceD.Makingpricatecontactwithsuppliers33.Atthebeginningofthebusinessrelationship,theauthorssuggestionis.A.“dumorelisteningthantalking”B.“keepthesalesbrochuresinyourbriefcase”C.“pickthe

38、rightsalespersonforthecustomer”D.“Remindthecustomerofyourvaluepropositioneachtimeyoumeet”34.Whichofthefollowingisthetheme(主题)ofthispassage?A.BuildingtherightcustomerrelationshiptakestherightfoundationB.Rightcustomerrelationshipstaketime.C.CostisNo.1elementinmakinggoodbusinessrelationships.D.Yourbran

39、disinyourowninterest35.Thepassageismorelikea(n).A.pieceofnewsB.personalideaC.advertisementD.letter第二部分非选择题PARTTWO(50POINTS)(.术语翻译根据题目要求,将下列术语分别译成汉语或英语,译文写在答题卡上。本大题共10小题,每小题1分,共10分)TranslatethefollowingtermaintoChineseorEnglish.(10points)(A)FromEnglishtoChinese36.transport37.shoppingproducts38.obsole

40、scencecost39.DocumentsagainstPayment40.TEU/teu(twenty-footequivalentunit)(B)FromChinesetoEnglish41.绩效42.装配43.库存过剩44.消费性包装45.提单.词语匹配将A栏中的词语与B栏中的汉语释义相匹配,并将B栏中所选答案的字母写在答题卡上。(本大题共10小题,每小题1分,共10分)MatchthewordsandexpressionsinColumnAwiththeChineseexplanationsinColumnB.(10points)AB46.demonstrationA.集装箱码头47

41、.handleB.下游的48.containerterminalC.运用,搬运49.envisageD.信息50.downstreamE.中间人51.informationF.示范52.specificationG.取代,替换53.replaceH.熟思;深思熟虑54.middlemanI.说明书,规范说明,产品说明55.deliberationJ.想象(.简答题用英语简要回答下列问题。本大题共2小题,每小题5分,共10分)。请在答题卡上作答。AnswerthefollwingquestionsinEnglish.(10points)56.Whatdoessupplymanagementmean

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