《Wyndham&Howard Johnson Group 温德姆及豪生集团介绍.ppt》由会员分享，可在线阅读，更多相关《Wyndham&Howard Johnson Group 温德姆及豪生集团介绍.ppt（21页珍藏版）》请在三一文库上搜索。
1、Wyndham Worldwide Wyndham Hotel Group& Howard Johnson,Wyndham Worldwide Overview温德姆集团概览,Headquartered in Parsippany, New Jersey USA 总部设在美国新泽西州帕斯帕尼 Traded on the New York Stock Exchange under the symbol of WYN 纽约证券交易所上市企业，代码为WYN One of the largest hospitality companies over the world 全球最大的旅游产业集团之一,Wy
2、ndham Worldwide Overview温德姆集团概览,温德姆酒店集团,度假租赁及交换,度假旅游发展商,Wyndham Hotel Group Overview温德姆酒店集团概览,One of the Worlds largest franchise & management companies 世界最大特许与管理酒店集团之一 Worlds largest lodging loyalty program 有全球最大的酒店住宿积分计划 10% of U.S. hotel room supply 美国酒店总供应量的10 Every 4 room nights in the United S
3、tates is from one hotel out of Wyndham Hotel Group 在美国的酒店业中,每4间夜中就有1间出自温德姆旗下酒店品牌,Wyndham Hotel Group Overview温德姆酒店集团概览,7,200 hotels 7,200家酒店 593,300 rooms 593,300个房间 6 continents 6大洲 65 countries 65个国家 16 brands 16个品牌,Brand Tiers of Wyndham Hotel Group温德姆酒店集团旗下品牌,Target reducing waste, water and ene
4、rgy usage without sacrificing comfort or personal choice 不降低住宿体验，满足个人喜好的选择的同时，减少浪费，降低用水及能源等消耗,Green Hotel 绿色酒店,Webpage 酒店网页,度假租赁及交换,Worlds largest vacation exchange network & one of the largest global marketers of vacation rental properties 全球最大的度假交换网络及度假酒店租赁市场的领头羊之一 Serves 3.6 million families a ye
5、ar 每年为3,600,000家庭服务,Worlds largest vacation ownership developer & marketer 世界最大的度假酒店发展商及市场领先 145 vacation ownership resorts representing 20,000 rooms throughout North America & the South Pacific 在北美及南太平洋拥有145多家的度假所有权酒店，共计20,000间房间,度假旅游发展商,Mr. Stephen P. Holmes Chairman & Chief Executive Officer Wynd
6、ham Worldwide 董事长及总裁 温德姆国际集团,Who Is WhoWyndham 温德姆集团领导人,Mr. Eric A. Danziger President & Chief Executive Officer Wyndham Hotel Group 主席及总裁 温德姆酒店集团,Who Is WhoWyndham 温德姆集团领导人,Mr. Ken Greene President & Managing Director Asia Pacific Wyndham Hotel Group 亚太地区主席及常务董事 温德姆酒店集团,Who Is WhoWyndham 温德姆集团领导人,H
7、oward Johnson Group 豪生集团,Howard Johnson Logo豪生标志,Orange roofline reminiscent of traditional Howard Johnsons orange roof and logo color 橙色轮廓线条沿用了传统形象标识色, 同时体现了早期Howard Johnson建筑的橙色屋顶,Sun rays signifies energy and bright future 阳光射线图案象征如同太阳拥有无穷能量以及辉煌的能量,Stylized global signifies international brand pr
8、esence 球体图案象征国际化品牌地位,Howard Johnson Brand Founder 豪生品牌创始人,Howard Johnson Brand was founded by entrepreneur Howard D. Johnson as an ice cream stand within an apothecary shop in 1925, in Massachusetts, United States 豪生品牌 是由企业家豪生先生于1925年在美国麻省创立。当时的豪生先生通过在一家小卖店内设立的冰淇淋专柜，出售他发明的一种口感极好的冰淇淋,First restaurant
9、 was established in Quincy； 昆斯市开了第一家餐厅 1939 107 Howard Johnson restaurants were established 豪生的餐厅发展到了107家 1954 The first Howard Johnson hotel opened in Savannah, Georgia, USA 美国乔治亚州沙凡那市建立第一家豪生酒店 1961 the Howard Johnson Company went public with 88 franchised Howard Johnson hotels in 33 states and the
10、 Bahamas and 605 restaurants operated in the country 豪生上市，在33个州及巴哈马拥有88家酒店和605家餐厅,History of Howard Johnson 豪生品牌的历史,1975 1000 restaurants and 500 hotels were built 豪生的规模发展到拥有1000多家餐厅和500多家酒店 1990 The company is acquired by Wyndham Corporation. Howard Johnson reestablished itself as top-tier hotel ma
11、nagement company and diversified its operation to manage up-scale, 4 to 5-star hotel establishments 豪生被温德姆收购豪生逐渐发展成为专业经营中高档酒 店的全美最佳品牌公司之一。细分经营管理的酒店品牌， 进入4-5星级的高端酒店市场,History of Howard Johnson 豪生品牌的历史,1993 Howard Johnson began to expand its operation internationally, hence the name, Howard Johnson In
12、ternational 豪生酒店继续扩张，开始了国际化经营，后来形成了 豪生国际酒店 1998 Howard Johnson International set a recording of opening 75 new hotels in one year! 豪生国际酒店创造了一年内新开75间酒店的记录,History of Howard Johnson 豪生品牌的历史,The recognition of Howard Johnson brand in U.S. is like 如同以下美国著名品牌一样， in United States， 90% of the people know about Howard Johnson 在美国，90%的消费者知晓豪生品牌,Howard Johnson Brand Introduction 豪生品牌介绍,Thank You,