酒店《每日销售会议》培训活动纲要.docx

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1、A HOTELXXX大酒店TRAINING ACTIVITY OUTLINE培训活动纲要Task:Daily Sales Briefi ng任务:每日销售会议Code 序号:OH-SM-RM-D002Objectives:At the end of this sessi on, each trainee will be able toprovide a highlyFocused approach to the day to day selli ng and salespla nning for eachIn dividual sales associate.目标:课程结束后,每一个学员将能够

2、集中精力做每日的销售工作和制订销售方案Stan dard : The DOSM or deputy will con duct daily sales briefi ng every work ing day.The daily sales briefing will last no more than half an hour.All sales associates will attend the briefing and a represe ntative fromRooms Divisi on and Food & Beverage Departme nt will be in vit

3、ed to participate.标准:市场销售总监或其代理将主持每日销售会议,会议将不会超过半小时派代参加Resources : Whiteboard, Flip Chart, Sales call reports form, competitor informationform培训器材:白板,翻转展示板,销售报告表格,竞争对手信息表Method培训方式Trai ning Steps培训步骤Time时间I ce break打破僵局Music Loud and the trainer in uniform of sales man ager sta nding straightly and

4、smile.5 mi nu tes大声音乐,训导师着销售经理服装微笑着站在学员In troductio n面前。介绍Self-i ntroductio n and give a warm welcome.自我介绍并向学员表示欢迎10 mi nu tesRaise in terestsQuesti on to test the trainee s level:提快乐趣提问学员测试水准Does anyone atte nd the sales briefi ng谁参加过销售会议我将从中学到什么10 mi nu tesLecturewe know our competitor and us each

5、 other, we will lead that market, we will win in every讲解Expla nati on and demonstration 解释和展示Contents 内容 ExerciseRole play练习角色扮演Summary 总结target.知己知彼,百战百胜。This course should divided in two parts:课程将分为两部分:What is we n eed prepared before sales briefi ng销售会议前需要准备什么What should we follow up after sales

6、briefi ng会议结束后我们需要跟进那些事情All sta ndard & procedure be writte n in the flipchart and show ing to train ees:所有的标准和程序将写在白板上 并展示给学员。Expla in the S&P item by item(refer to S&P)逐条解释标准和程序(参照标准 和程序 )showing the sales call reports and competitorin formatio n form at same time同时展示销售报告和竞争对手信息表格。Divided train ee

7、s into two groups to do daily sales briefi ngand other group will critique after role-play.分两组做每日销售会议练习,然后评估。Questi on:What should we follow up after sales briefi ng会议结束后我们需要跟进那些事情30 minu tes15 mi nu tes10 mi nu tesTotal 80 minu tesall answers will be written in the white board and thenexplain item by item.所有的答案将写在白板上,然后逐 条解释。Review all key points which arelisted on FlipChart回忆所有翻转展示板上的要点

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