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1、秘 书 英 语,总主编 史玉峤 姚怀山,主编 冯修文 陈 璇 主 审 吕菊林,How to improve employees loyalty,Unit 9,Speaking Module,Listening Module,Reading Module,Writing Module,9.4,9.1,9.2,9.3,Translating Module,9.5,Culture Module,9.6,Topic 1 How to motivate employees a sense of achievement recognition of their effort the nature of t
2、he work itself the desire for responsibility income fringe benefits/ perks (pension, extra holidays, use of companys car, etc.),9.1 Sprsking Module,Direction: Four or five students in a team make group discussion and then make presentation with the help of expressions given for reference.,Topic 2 Ta
3、lking about Company performance and development The sales of our new products rise dramatically. The total sales of the company at the end of 2010 were RMB 9,700,000 Yuan. In 2011, sales went up steadily, reaching about RMB 6,809,000Yuan by the end of June. The annual sales of our products increase
4、by 15% every year. We have a strong economy, and the customer spending is up. The market strategies are very effective and customers are doubled. We enjoy a high market share and a good profit. We have increased our market share from 41% to 54%.,9.1 Sprsking Module,Customer complaints have dropped l
5、argely. Were doing well in product development now. Weve been developing rapidly and now are the biggest in terms of market share in the area. Our brand is well known in Asia and sells in the upper price ranges. In the past ten years, our company has expanded in Europe and America. It builds factori
6、es in a dozen of countries and becomes a global company. Its outstanding performance has captured the attention of the global competitors.,9.1 Sprsking Module,A: You see, more and more department managers and directors are turning in resignation and leaving our company. Its high time for us to face
7、the serious problem, otherwise we will lose more professional talents and suffer heavier loss. B: Yes, its really impending. So many managers joined us and resigned in the past years, of course, there must be some reasons behind. A: The reasons can be various. Perhaps some are quitting just for indi
8、vidual reasons, such as private problems concerning family, higher pay. B: Thats one side of the coin. You see, nowadays more and more people are pursuing boundary-less careers. They move from one employer, occupation, or industry to another, since during the process they can develop and utilize the
9、ir marketable skills.,9.1 Sprsking Module,Direction: Work with your partner on the following conversation, and use it as guide when making up your own conversation.,A: I see. These individuals place premium on flexibility and the capacity to do several different types of tasks, to learn new jobs, an
10、d to adjust quickly to different group settings and organizational cultures. B: Precisely. For this group, its really difficult and nearly impossible to keep them stay. A: I think so, too, for they no longer identify career success with ascending a corporate hierarchy. Apart from individual reasons,
11、 there must be, in my opinion, some problems concerning the management style of our company. Do you agree with me? B: Definitely. We should examine our succession planning, our motivation system, system for performance appraisals, etc.,9.1 Sprsking Module,A: I cannot agree more. As to retaining youn
12、g managers with high potential, we may offer a fast-track program. This can enable them to advance more rapidly than those with less potential. B: Good idea! And we can also offer them meaningful assignments that are interesting and involve challenges, responsibilities, and a sense of empowerment. A
13、: Yes, that is also important and helpful. B: As to the performance appraisals, we have sound scheme, but there are some problems arising from the implementation and understanding of the scheme. A: Right. We have offered the staff a great amount of training about the best way to approach appraisals.
14、 However, we neglected the training of managers. B: The best way to learn about someone is to talk to them. Effective people management relies on knowledge, so appraisals are still the best way to build up that bank of knowledge. A: Well, I have been busy with the launch of our company and I havent
15、had a career review with department managers for a long time. B: Can I arrange you a career review with department managers now?,9.1 Sprsking Module,A: Terrific, start from R&D department manager, Mr. Brown, who is a key account of our company. B: OK. I will make a timetable this afternoon. A: Altho
16、ugh I see its hard to retain all of them to stay long in our company, I think our motivation can help them to work hard, and commit themselves strongly to the companies in which they sojourn. B: I also hope our department managers can be committed to both themselves and to the company. A: I hope so.
17、,9.1 Sprsking Module,9.2 Listening Module,Direction: You will hear five short recordings. Each recording is followed by three different statements decoding it. Choose the correct statement, and mark A, B or C for the correct choice.,1 A. Work climate is greatly influenced by the boss. B. Work climat
18、e has nothing to do with physical setting. C. Work climate has something to do with inter-relationship. 2 A. Team climate is sunny, which means the team is good. B. Communication can make team climate stormy. C. Team climate is initiative.,9.2 Listening Module,3 A. Work climate can minimize the inte
19、rpersonal conflict. B. Extra role performance can improve work climate. C. In sunny work climate, all take temporary imposition. 4 A. A hostile work environment is caused by employees. B. A hostile work environment makes employees suffer a lot. C. In a hostile work environment, employees experience
20、sex harassment. 5 A. Japanese work environment is based on better benefits. B. Japanese work environment is based on lifetime employment model. C. Japanese work environment only exists in prestigious companies.,9.2 Listening Module,Loyalty is faithfulness or a _(1) to a person, country, group, or ca
21、use as to what things one can be loyal to. Some people argue that one can be loyal to a broad range of things, whilst others argue that it is only possible for loyalty to be to another person and that it is strictly _(2). Employee _(3) programs are programs used to increase overall employee performa
22、nce. Employee programs are often used to reduce _(4), boost morale and loyalty, improve employee wellness, increase _(5), and drive daily employee performance.,Direction: Fill in the blanks with the words, phrases or sentences youve heard.,9.2 Listening Module,Selecting the appropriate _(6) is vital
23、 to any program success. The goal in choosing rewards is to select items that will spark the participants interest or feelings, and support the programs objectives. Effective rewards will both _(7) short-term behavior and provide motivation over time. There are several types of rewards, such as cash
24、 reward, non-cash reward, gift cards/certificates reward, _(8) reward, travel reward and experiential reward. _(9), research has shown that cash is a poor motivator due to its lack of “trophy value.“ In a recent study conducted by the Center for Concept Development, three of five respondents agree t
25、hat a cash payment is perceived to be part of an employees total compensation package and not as part of an incentive program. Additionally, cash is quickly forgotten as many participants tend to spend it on everyday items or use it to pay bills. _(10).,9.3 Reading Module,Direction: Scan the passage
26、 below and match the words and phrases with their definitions.,9.3 Reading Module,Direction: Read the passage below again and answer the following questions.,9.3 Reading Module,Employee Benefits Employee benefits and (especially in British English) benefits in kind (also called fringe benefits, perq
27、uisites, or perks) are various non-wage compensations provided to employees in addition to their normal wages or salaries. In instances where an employee exchanges (cash) wages for some other form of benefit is generally referred to as a “salary sacrifice” or “salary exchange” arrangement. In most c
28、ountries, most kinds of employee benefits are taxable to at least some degree. Examples of these benefits include: housing (employer-provided or employer-paid), group insurance (health, dental, life etc.), disability income protection, retirement benefits, daycare, tuition reimbursement, sick leave,
29、 vacation (paid and non-paid), social security, profit sharing, funding of education, and other specialized benefits. The purpose of the benefits is to increase the economic security of employees. The term perqs (also perks) is often used colloquially to refer to those benefits of a more discretiona
30、ry nature.,9.3 Reading Module,Often, perks are given to employees who are doing notably well and/or have seniority. Common perqs are take-home vehicles, hotel stays, free refreshments, leisure activities on work time (golf, etc.), stationery, allowances for lunch, andwhen multiple choices existfirst
31、 choice of such things as job assignments and vacation scheduling. They may also be given first chance at job promotions when vacancies exist. Companies who offer these types of work-life perks seek to raise employee satisfaction, corporate loyalty, and worker retention by providing valuable benefit
32、s that go beyond a base salary figure.,9.3 Reading Module,Some fringe benefits (for example, accident and health plans, and group-term life insurance coverage up to US$50,000) may be excluded from the employees gross income and, therefore, are not subject to federal income tax in the United States.
33、Some function as tax shelters (for example, flexible spending accounts). Fringe benefits are also thought of as the costs of keeping employees other than salary. These benefit rates are typically calculated using fixed percentages that vary depending on the employees classification and often change
34、from year to year. Normally, employer-provided benefits are tax-deductible to the employer and non-taxable to the employee. The exception to the general rule includes certain executive benefits (e.g. golden handshake and golden parachute plans).,9.3 Reading Module,The term “fringe benefits” was coin
35、ed by the War Labor Board during World War II to describe the various indirect benefits which industry had devised to attract and retain labor when direct wage increases were prohibited. Voluntary Benefits is the name given to a collection of benefits that employees choose to opt-in for and pay for
36、personally, although, as with flex plans, many employers make use of salary sacrifice schemes where the employee reduces their salary in exchange for the employer paying for the perk. These tend to include benefits such as the government-backed cycle to work, pension contributions and childcare vouc
37、hers and also specially arranged discounts on retail and leisure vouchers, gym membership and discounts at local restaurants. They can be run in-house or arranged by an external employee benefits consultant.,9.3 Reading Module,Word Bank,fringe adj. 次要的；附加的 perquisite n. 额外收入 exchange v. 交换 sacrifice
38、 n. 牺牲 arrangement n. 安排 taxable adj. 应交税的 disability n. 残疾 reimbursement n. 补偿 colloquially adv. 口语；口头上 discretionary adj. 自由决定的；便宜行事的 notable adj. 明显的 leisure n. 休闲 stationery n. 文具 allowance n. 补贴；津贴,9.3 Reading Module,Direction: Read the passage again and choose the correct answer to each questi
39、on.,1. Which of the following statements about employee benefit is true? A. Benefits are the compensations paid to employees. B. Benefits are a part of the employees wages or salaries. C. Employees usually have to exchange wages for their benefits. D. In most countries, taxes are imposed on the bene
40、fits to various degrees.,9.3 Reading Module,2. What is the purpose of benefits? A. To make the employees free of economic worries. B. To increase the economic well-being of the employees. C. To enhance their economic security. D. To increase the employees safety. 3. What cant be inferred from the pa
41、ssage to account for giving perks to the employees? A. To honor the achievements they have done. B. To further motivate the employees. C. To show the companys appreciation for their work. D. To criticize the employees poor performances.,9.3 Reading Module,4. In USA, why are the benefits not subject
42、to federal income tax? A. Because the benefits can function as tax shelters. B. Because the USA government offer preferential policies to free employees from taxes. C. Because the USA government doesnt collect income tax. D. Because they are not included in the employees gross income. 5. Why was “fr
43、inge benefits” created during World War II? A. The term was coined to describe various indirect benefits. B. It was created to attract and maintain labor for factories. C. Because in World War II people didnt want to work. D. Because in World War II employees were paid poorly.,9.4 Writing Module,Que
44、stionnaire A questionnaire is a research instrument consisting of a series of questions and other prompts for the purpose of gathering information from respondents. Usually, a questionnaire consists of a number of questions that the respondent has to answer in a set format. A distinction is made bet
45、ween open-ended and closed-ended questions. An open-ended question asks the respondent to formulate his own answer, whereas a closed-ended question has the respondent pick an answer from a given number of options. The response options for a closed-ended question should be exhaustive and mutually exc
46、lusive. Four types of response scales for closed-ended questions are distinguished:,9.4 Writing Module, Dichotomous, where the respondent has two options Nominal-polytomous, where the respondent has more than two unordered options Ordinal-polytomous, where the respondent has more than two ordered op
47、tions (Bounded)Continuous, where the respondent is presented with a continuous scale A respondents answer to an open-ended question is coded into a response scale afterwards. An example of an open-ended question is a question where the testee has to complete a sentence.,9.4 Writing Module,Leading for performance requires that you recognize both the transactional and the transformational aspects of leadership, to bring out the best in your people. This