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1、1,Module und Variations_E,Modules and variations New graphics guidelines Design proposals Roland Berger Hamburg, November 2001,2,Module und Variations_E,Contents Page,A. Standard slides 3 B. Lists (1) Factors, no specific number 7 C. Lists (2) Factors, specific number 13 D. Matrix Factors, compariso
2、ns 24 E. Process (1) Factors, steps 35 F. Process (2) Factors, impact 49 G. Process (3) Factors, interlinked 67 Annex: Nine key changes compared to the old standards 73,3,Module und Variations_E,A. Standard slides,4,Module und Variations_E,Methodological competence,Key projects,Industry competence,P
3、rofessional experience,Languages,Education,Consultant profile: first name, last name,xxxx-xxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxx,Position: xxxxxxxxxxxxxxxxxxxxxxxx,German xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx,xxxx-xxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxx,Born: xxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx,xxxxxxxxxxxx
4、xxxxxxxxxxxxxxxxxxxxxxxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx,Nationality: xxxxxxxxxxxxxxxxxxxxx,Updated: mm/year,5,Module und Variations_E,Organizational chart,6,Module und Variations_E,Organizational chart (including headcount),7,Module und Variations_E,B. Lists (1) Factors, no specific number,8
5、,Module und Variations_E,Lists horizontal (variations),Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,1,2,3,4,9,Module und Variations_E,Lists vertical (var
6、iations),1,2,3,4,10,Module und Variations_E,Schedule,1,2,3,4,5,6,7,8,9,10,11,12,Month 1,Month 2,Month 3,Activities,A.,B.,C.,1,2,3,4,5,6,7,8,9,10,11,12,Month 1,Month 2,Month 3,Activities,A.,B.,C.,1,2,11,Module und Variations_E,Sets of guidelines,2,3,4,5,Guidelines 1,Guidelines 2,Guidelines 3,Guidelin
7、es 4,Guidelines 5,Comments 1,Comments 2,Comments 3,Comments 4,Comments 5,1,12,Module und Variations_E,13,Module und Variations_E,14,STUDY OBJECTIVE,15,Module und Variations_E,1,2,3,4,5,16,Module und Variations_E,C. Lists (2) Factors, specific number,17,Module und Variations_E,Pyramid (3 or 4 levels)
8、,18,Module und Variations_E,Pyramid (5 levels/centered),19,Module und Variations_E,3 factors (interwoven),1,2,3,20,Module und Variations_E,Common ground,21,Module und Variations_E,4 factors (1),22,Module und Variations_E,factor,factor,factor,.,factor,.,23,Module und Variations_E,4 factors (2),24,Mod
9、ule und Variations_E,4 factors (3),1,2,3,4,Factor 1,Factor 2,Factor 3,Factor 4,25,Module und Variations_E,4 factors (3a weighted),2,3,4,Factor 1,Factor 2,Factor 3,Factor 4,26,Module und Variations_E,4 factors (3b dynamic),1,2,3,4,Factor 1,Factor 2,Factor 3,Factor 4,Four dynamic factors,27,Module und
10、 Variations_E,6 factors (variation),28,Module und Variations_E,D. Matrix Factors, comparisons,29,Module und Variations_E,Matrix/table (Horizontal/vertical comparison of data variations),1,2,3,4,30,Module und Variations_E,Special types of matrix opportunities/threats,Opportunities,Threats,Opportuniti
11、es,Threats,Opportunities,Threats,Opportunities,Threats,1,2,3,4,31,Module und Variations_E,Special types of matrix pros and cons,1,2,3,32,Module und Variations_E,Special types of matrix controversy,1,2,3,4,33,Module und Variations_E,Special types of matrix conflict/tension (1),34,Module und Variation
12、s_E,Special types of matrix conflict/tension (2),35,Module und Variations_E,Special types of matrix bottom up/top down (1),BOTTOM UP,TOP DOWN,.,36,Module und Variations_E,Special types of matrix bottom up/top down (2),.,.,BOTTOM,UP,TOP,DOWN,1,2,37,Module und Variations_E,Special types of matrix equi
13、librium,38,Module und Variations_E,Special types of matrix imbalance,39,Module und Variations_E,Unit of measure,40,Module und Variations_E,Risk management,Title,41,Module und Variations_E,E. Process (1) Factors, steps,42,Module und Variations_E,Processes,1,2,3,43,Module und Variations_E,Process/phas
14、es,1,2,3,4,5,Phase 1,Phase 2,Phase 3,Phase 1,Phase 2,Phase 3,Phase 1,Phase 2,Phase 3,1,2,3,4,44,Module und Variations_E,Cycles (1) (color presentation),45,Module und Variations_E,Cycles (2),46,Module und Variations_E,Spirals (orthogonal),1,2,47,Module und Variations_E,Hurdles,48,Module und Variation
15、s_E,Resistance/obstacles,1,2,5,7,3,4,6,49,Module und Variations_E,Filters,1,2,4,5,3,6,50,Module und Variations_E,Change of mindset/direction,1,2,3,4,51,Module und Variations_E,Nodes/interfaces,1,4,3,7,5,6,8,9,2,52,Module und Variations_E,Pressure,1,2,53,Module und Variations_E,Increase/decrease,1,2,
16、3,4,5,6,7,8,54,Module und Variations_E,Various types of brackets (to be used instead of block arrows),1,2,3,4,5,6,7,8,9,10,11,55,Module und Variations_E,F. Process 2 Factors, impact,56,Module und Variations_E,Consequences (1),.,.,.,.,.,.,57,Module und Variations_E,Consequences (1a),.,.,.,.,.,.,58,Mo
17、dule und Variations_E,Consequences (2),59,Module und Variations_E,Consequences (3),.,.,.,.,60,Module und Variations_E,Consequences (4),.,.,.,.,1,2,61,Module und Variations_E,Impact (3 factors),QUALITY,TIME,COST,62,Module und Variations_E,Impact (4 and 6 factors),63,Module und Variations_E,Impact (4
18、factors),Factor 3,Factor 2,Factor 4,Factor 1,Generic description of the 4 factors,64,Module und Variations_E,Impact (5 factors),Factor 3,Factor 2,Factor 4,Factor 5,Generic description of the 5 factors,Factor 1,65,Module und Variations_E,Impact (6 factors),Factor 2,Generic description of the 6 factor
19、s,Factor 3,Factor 1,Factor 5,Factor 4,Factor 6,66,Module und Variations_E,Impact (7 factors),Factor 3,Generic description of the 7 factors,Factor 2,Factor 6,Factor 4,Factor 5,Factor 7,Factor 1,67,Module und Variations_E,Impact (8 factors),Factor 3,Generic description of the 8 factors,Factor 2,Factor
20、 6,Factor 7,Factor 4,Factor 5,Factor 1,Factor 8,68,Module und Variations_E,6 success factors,Impact and result (1),69,Module und Variations_E,Impact and result (2),5 success factors,70,Module und Variations_E,Circulation (2 factors),71,Module und Variations_E,Circulation (3 factors),72,Module und Va
21、riations_E,Circulation (4 factors),73,Module und Variations_E,Circulation (5 factors),74,Module und Variations_E,Circulation (6 factors),75,Module und Variations_E,Circulation (7 factors),76,Module und Variations_E,Circulation (8 factors),77,Module und Variations_E,Vision,Vision,78,Module und Variat
22、ions_E,Action/reaction,79,Module und Variations_E,Action/reaction,80,Module und Variations_E,Value chain,Customer,Supplier,Development,Production,Sales,Distribution,Company,81,Module und Variations_E,G. Process 3 Factors, interlinked,82,Module und Variations_E,Action/reaction (1),83,Module und Varia
23、tions_E,Action/reaction (2) (transparent color presentation),84,Module und Variations_E,Action/reaction,85,Module und Variations_E,Interaction,1,2,3,86,Module und Variations_E,Jigsaw puzzle,87,Module und Variations_E,Spiral,88,Module und Variations_E,Annex: Nine key changes compared to the old stand
24、ards,89,Module und Variations_E,Do not use block arrows,Use variations instead,1,2,3,4,1,2,3,4,BACKUP,New Content design Key changes regarding lean, linear, literal“,Do not use shading or borders,Instead, use unframed colored shapes in shades of key blue, for emphasis only,Do not use ovals,Instead,
25、use AutoShapes with corners completely rounded off,Do not use stickers with lines,Instead, use upper case stickers (13 point), (key blue shade 1), positioned in the header area,Do not put numbers in circles,Instead, put them in squares (key blue shade 1), white lettering, bold,If boxes are used,90,M
26、odule und Variations_E,Do not position text behind graphics,Position text to the side of graphics instead,Arrow function can be switched on and off/ positioned to the side,Text is easy to read if not positioned behind graphics,Do not use speech bubbles,Instead, use AutoShapes/callouts/third row (you
27、 can use the arrow function!),Do not use big multicolored cartoons/ Clip Art,Instead, use pictograms (if not available: convert Clip Art to linear monochrome versions),Do not use miniature charts as navigators,Instead, use mathematical navigators (key blue shade 1), white lettering, bold, 13 point,1
28、,2,3,4,New Content design Key changes regarding lean, linear, literal“,91,Module und Variations_E,Text,Text,Text,Text,92,Module und Variations_E,93,Module und Variations_E,Action/reaction,94,Module und Variations_E,Against the tide/with the tide,Against the tide,With the tide,.,.,.,.,.,.,95,Module u
29、nd Variations_E,Balance/imbalance,96,Module und Variations_E,Balance/imbalance,97,Module und Variations_E,Balance/imbalance,98,Module und Variations_E,Chances/risks,99,Module und Variations_E,Change of direction,Moment of directional change,100,Module und Variations_E,China map,Level 1 text Level 2
30、text Level 3 text,101,Module und Variations_E,Columns and tables,Column Title 1,Category 1,Type your phrases and sentences here Type your phrases and sentences here,Column Title 2,Type your phrases and sentences here Type your phrases and sentences here,Column Title 3,Type your phrases and sentences
31、 here Type your phrases and sentences here,Category 2,Type your phrases and sentences here Type your phrases and sentences here,Type your phrases and sentences here Type your phrases and sentences here,Type your phrases and sentences here Type your phrases and sentences here,Category 3,Type your phr
32、ases and sentences here Type your phrases and sentences here,Type your phrases and sentences here Type your phrases and sentences here,Type your phrases and sentences here Type your phrases and sentences here,102,Module und Variations_E,Columns and tables,Column Title 1,Type your phrases and sentenc
33、es here Type your phrases and sentences here,Column Title 2,Type your phrases and sentences here Type your phrases and sentences here,Type your phrases and sentences here Type your phrases and sentences here,Type your phrases and sentences here Type your phrases and sentences here,Type your phrases
34、and sentences here Type your phrases and sentences here,Type your phrases and sentences here Type your phrases and sentences here,103,Module und Variations_E,Columns and tables,104,Module und Variations_E,Bar chart,Graph Title,105,Module und Variations_E,Column chart,You can put your points here lik
35、e conclusion,Unit,CAGR ?%,Graph Title,106,Module und Variations_E,Column chart,Graph Title,CAGR ?%,107,Module und Variations_E,Column chart,Graph Title,Graph Title,Unit,Unit,108,Module und Variations_E,Column chart,Graph Title,Level 1 text Level 2 text Level 3 text,Unit,109,Module und Variations_E,C
36、olumn chart,Graph Title,Level 1 text Level 2 text Level 3 text,Unit,110,Module und Variations_E,Column chart,Graph Title,CAGR ?%,111,Module und Variations_E,Column chart,Graph Title,Graph Title,Unit,Unit,112,Module und Variations_E,Column chart,Category 4,Category 3,Category 2,Category 1,Column 1,00
37、0,000,000,000,000,Graph Title,Category 5,000,Total,Series 1,Column 2,000,000,000,000,000,000,Series 2,Series 1,Series 2,113,Module und Variations_E,Column chart,Sub Title,Sub Title,Sub Title,000,000,000,000,000,000,000,000,000,Label,Label,Label,000,000,000,000,000,000,000,000,000,Label,Label,Label,0
38、00,000,000,000,000,000,000,000,000,Label,Label,Label,000,000,000,000,000,000,000,000,000,Label,Label,Label,000,000,000,000,000,000,000,000,000,Label,Label,Label,000,000,000,000,000,000,000,000,000,Label,Label,Label,Sub Title,Sub Title,Sub Title,Series 1,Series 2,Series 3,Dash Line,114,Module und Var
39、iations_E,Conflict,115,Module und Variations_E,?,Conflict,116,Module und Variations_E,投资方式 ,投资区域 ,投资方式 ,投资区域 ,投资方式 ,投资区域 ,117,Module und Variations_E,Consequences (2),.,.,.,.,118,Module und Variations_E,.,.,.,.,.,.,Consequences (3),119,Module und Variations_E,Consequences (4),.,.,.,.,.,.,.,.,120,Mod
40、ule und Variations_E,Consequences (5),.,.,.,.,.,.,.,.,.,.,121,Module und Variations_E,Consequences (2),122,Module und Variations_E,Consequences (3),123,Module und Variations_E,Consequences (4),124,Module und Variations_E,Consequences (5),125,Module und Variations_E,Consequences,1,2,3,4,5,6,126,Modul
41、e und Variations_E,Consultants profil (English), Firstname Lastname,Position: ,Year of birth: ,Nationality: ,Languages,19901994,Education,Updated: MM/YY,Professional experience,Methodological competence,Since 10/1992,Industry competence,Key projects,127,Module und Variations_E,Cooperation,128,Module
42、 und Variations_E,Cooperation,129,Module und Variations_E,内,外,外,内,企业文化,品牌,Cooperation,130,Module und Variations_E,Cost breakdown chart,Value,Value,Value,Value,Value,Value,Unit,Gross Margin,Cost,Component (%),Component (%),Component (%),Component (%),Component (%),Component (%),131,Module und Variati
43、ons_E,Dead end,132,Module und Variations_E,Dependance,133,Module und Variations_E,Development,134,Module und Variations_E,Dice,135,Module und Variations_E,Direction,136,Module und Variations_E,Factors (2),137,Module und Variations_E,Factors (3),138,Module und Variations_E,Factors (3),139,Module und Variations_E,Factors (3),140,Module und Variations_E,Factors (4),141,Module und Variations_E,Factors (4),142,Module und Variations_E,Factors (4),143,Module und Variations_E,Factors (