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1、 Datamonitor USA 245 Fifth Avenue 4th Floor New York, NY 10016 USA t: +1 212 686 7400 f: +1 212 686 2626 e: Datamonitor Europe 119 Farringdon Road London EC1R 3DA United Kingdom t: +44 20 7551 9000 f: +44 20 7675 7500 e: Datamonitor Middle East and North Africa Datamonitor PO Box 24893 Dubai, UAE
2、 t: +49 69 9754 4517 f: +49 69 9754 4900 e: datamonitormena Datamonitor Asia Pacific Level 46, 2 Park Street Sydney, NSW 2000 Australia t: +61 2 8705 6900 f: +61 2 8705 6901 e: Russia - Hotels however, this was followed by a sharp deceleration in 2009. The industry returned to strong growth this y
3、ear and is expected to maintain this trend through to the end of the forecast period. The Russian hotels however, it also involves employing various business strategies and extra costs. Some of these emerging industries, such as Tunisia and Egypt, which had previously provided strong areas for growt
4、h, have been hit by political disturbances. These events may have upset consumer confidence. How quickly these industries recover remains to be seen, but the currently volatile nature of the tourism industry as a whole, will directly affect the hotel and motels industry until confidence in the globa
5、l economy is restored. FIVE FORCES ANALYSIS Russia - Hotels however, a completely new entrant might not have sufficient scale economies to attempt this. Some companies, such as Marriott, have developed business models involving third parties deal with its property, which has allowed it to bring cost
6、s down. Overall, the likelihood of new entrants is moderate. FIVE FORCES ANALYSIS Russia - Hotels selling off assets has allowed large competitors to raise capital and invest in expanded operations, which again intensifies the competitive nature of the industry. The Russian industry grew healthily t
7、hrough the global recession period and is expected to continue to post healthy growth rates which may ease competition somewhat. Overall, rivalry in the industry is moderate. LEADING COMPANIES Russia - Hotels mid-scale to upscale hotels under the brand names, Novotel, Pullman, Mercure, Grand Mercure
8、, Adagio, MGallery and Thalassa sea economy hotels under All Seasons and Ibis; and the lower end of the pyramid budget hotels under the brand names, Motel 6, Etap, hotelF1 and Studio6. In FY2010, Accor operated 1,424 hotels in France; 934 hotels in rest of Europe; 1,107 hotels in North America; 187
9、Latin America and Caribbean; and 577 in other countries. Out of these 4,229 hotels, 24% were franchised, 17% were owned, 19% were on fixed rent lease, 18% were on variable rent lease and 22% were on management contract. The groups other businesses include the restaurant business. Accor offers a full
10、 range of gourmet dining activities through its subsidiary, Lenotre. The subsidiary is the ambassador of French gourmet foods around the world with 13 boutiques in Paris, 2 on the Cote dAzur and 29 in other countries. It also organizes special events and operates a number of restaurants. In all, it
11、has 51 establishments in 10 countries. LEADING COMPANIES Russia - Hotels Waldorf Astoria; Conrad; Hilton; Doubletree; Embassy Suites; Hilton Garden Inn; Hampton; Homewood Suites; Hilton Grand Vacations. Hilton HHonors is the worlds leading frequent-guest program. This division operates 3,300 hotels
12、worldwide. It is the only program that offers its members the ability to earn points and miles for the same hotel stay and allow members to redeem points. The Waldorf Astoria Collection operates 20 properties and 8,800 rooms in the luxury hotel segment. Waldorf offers hotel rooms as well as spas acr
13、oss all its properties. Its key properties include the Waldorf Astoria New York and Waldorf Astoria Orlando. Conrad is a global, contemporary luxury brand. Conrad Hotels & Resorts has presence in key destinations across the globe with four hotels & resorts in Europe, two in the Middle East and Afric
14、a, eight in Asia-Pacific and four in the Americas. There are nearly 6,520 rooms worldwide. Furthermore, HHC has plans to expand into new markets, including: UAE, Portugal, China and Thailand. Hilton Hotels & Resorts is a full-service hospitality segment of HHC. This concept operates more than 520 ho
15、tels and resorts, with nearly 181,030 rooms in 76 countries across six continents. The Doubletree brand primarily caters business and leisure travelers. The brand operates a total of 46,000 rooms across its 180 Doubletree hotels (with 22 in development process) including 135 Doubletree Hotels & Reso
16、rts, 32 Doubletree Guest Suites and 13 Doubletree Clubs. Embassy Suites Hotels is the one of the largest hotel brands in the premium segment in the US. It operates in seven countries, and in the US it is present in 39 states and 1 US territory. There are 200 Embassy Suites Hotels (52 of them are in
17、development stage) with 48,000 suites. LEADING COMPANIES Russia - Hotels & Motels 0153 - 0520 - 2010 Datamonitor. This profile is a licensed product and is not to be photocopied Page 28 Hilton Garden Inn (Hilton Garden) is a mid-priced brand. Hilton Garden operates a portfolio of nearly 500 hotel gl
18、obally (450 hotels in the US, Canada and Latin America) with 65,000 rooms. Hampton is one of the fastest growing hotel chains. The Hampton brand includes Hampton Inn and Hampton Inn & Suites hotels. There are more than 1,700 Hampton hotels with more than 168,000 guest rooms located in 49 states in t
19、he US. Hamptons international properties are located in: Canada, Costa Rica, Ecuador, Mexico, and Puerto Rico. Homewood Suites is a premium product which offers guest suites with fully equipped kitchens with microwave ovens, full-size refrigerators, dishwashers, twin-burner stoves, coffee-makers, ut
20、ensils and place settings. HHC has more than 275 hotels located throughout the US, Canada and Mexico, totaling more than 29,000 guest suites. More than 120 new Homewood Suites projects are in the pipeline. Hilton Grand Vacations develops markets and operates a system of high-quality vacation ownersh
21、ip resorts in select vacation destinations. Hilton Grand Vacations operates 38 units with 4,500 rooms. The company also manages and operates two innovative club membership programs: Hilton Grand Vacations Club and The Hilton Club, providing exclusive exchange, leisure travel and reservation services
22、. The company is also engaged in eBusiness through the operation of the H, H, D, EmbassyS, H, HomewoodS and HiltonGardenI websites, which provides customer service in addition to the Hilstar reservation system used by HRW. It also provides internet access and business services in hotel guestrooms an
23、d other areas at certain hotels. Key Metrics Being a privately owned company, Hilton Worldwide does not announce its financials in the public domain. LEADING COMPANIES Russia - Hotels & Motels 0153 - 0520 - 2010 Datamonitor. This profile is a licensed product and is not to be photocopied Page 29 The
24、 Marriott Table 9: The Marriott: key facts Head office: 10400 Fernwood Road, Bethesda, Maryland 20817, USA Telephone: 1 301 380 3000 Website: Financial year-end: December Ticker: MAR Stock exchange: New York Source: company website D A T A M O N I T O R Marriott International (Marriott or the compa
25、ny) is a worldwide operator and franchiser of hotels and related lodging facilities. It has a strong presence in the US and 70 other countries and territories. The company operated or franchised 3,545 lodging properties worldwide, with 618,104 rooms as of FY2010. In addition, it provides 2,043 furni
26、shed corporate housing rental units, and 36 home and condominium products. The company operates through five business segments: North American full-service lodging, North American limited-service lodging, international lodging, luxury lodging and timeshare segment. The North American full-service lo
27、dging segment includes properties located in continental US and Canada and operates brands like Marriott Hotels & Resorts, JW Marriott, Renaissance Hotels, and Autograph Collection. Marriott Hotels & Resorts is the companys global flagship brand providing 494 full- service hotels and resorts, 326 in
28、 the US and remaining 168 in international locations. JW Marriott Hotels & Resorts is the premium brand of the company offering luxurious hotels and resorts services. Renaissance Hotels is a distinctive, global, full-service brand that targets business and leisure travelers. The Autograph Collection
29、 comprised of upper-upscale and luxury independent hotels. The companys North American limited-service lodging segment also operates in the US and Canada through brands such as Courtyard, Fairfield Inn & Suites, SpringHill Suites, Residence Inn, TownePlace Suites and Marriott ExecuStay. Courtyard is
30、 the companys upper-moderate-priced, select-service hotel product aimed primarily at transient business travel. Fairfield Inn competes in the lower moderate-price tier and is targeted at value-conscious business and leisure travelers. SpringHill Suites is an all-suite brand in the upper moderate-pri
31、ce tier segment. The segment also includes extended-stay lodging brands such as Residence Inn, TownePlace Suites and Marriott ExecuStay. LEADING COMPANIES Russia - Hotels & Motels 0153 - 0520 - 2010 Datamonitor. This profile is a licensed product and is not to be photocopied Page 30 The companys int
32、ernational lodging includes Marriott hotels & resorts, JW Marriott hotels & resorts, Renaissance hotels & resorts, Courtyard, Fairfield Inn, Residence Inn, and Marriott Executive Apartments brands located outside the US and Canada. Marriotts luxury lodging operates around the world through brands li
33、ke The Ritz-Carlton, Bulgari hotels & resorts and EDITION. The Ritz-Carlton is a premium brand in the luxurious hotel space. Bulgari hotels & resorts are a collection of luxury properties, which have been developed in partnership with jeweler and luxury goods designer Bulgari. EDITION includes next-
34、generation lifestyle boutique hotels. The companys timeshare brands are Marriott Vacation Club (MVC), The Ritz-Carlton Destination Club, The Ritz-Carlton Residences and Grand Residences. The MVC brand, under this segment, offers full- service villas in 53 locations worldwide. The Ritz-Carlton Club a
35、nd Residences offers luxurious vacation packages while the Grand Residences offers fractional ownership and personal residence on rents in its luxurious resorts. Key Metrics The company recorded revenues of $11,691 million in the fiscal year ending December 2010, an increase of 7.2% compared to fisc
36、al 2009. Its net income was $458 million in fiscal 2010, compared to a net loss of $346 million in the preceding year. Table 10: The Marriott: key financials ($) $ million 2006 2007 2008 2009 2010 Revenues 12,160.0 12,990.0 12,879.0 10,908.0 11,691.0 Net income (loss) 608.0 696.0 362.0 (346.0) 458.0
37、 Total assets 8,588.0 8,942.0 8,903.0 7,933.0 8,983.0 Total liabilities 5,970.0 7,513.0 7,523.0 6,791.0 7,398.0 Employees 150,600 145,000 145,000 137,000 129,000 Source: company filings D A T A M O N I T O R LEADING COMPANIES Russia - Hotels & Motels 0153 - 0520 - 2010 Datamonitor. This profile is a
38、 licensed product and is not to be photocopied Page 31 Table 11: The Marriott: key financial ratios Ratio 2006 2007 2008 2009 2010 Profit margin 5.0% 5.4% 2.8% (3.2%) 3.9% Revenue growth 5.3% 6.8% (0.9%) (15.3%) 7.2% Asset growth 0.7% 4.1% (0.4%) (10.9%) 13.2% Liabilities growth 13.1% 25.8% 0.1% (9.
39、7%) 8.9% Debt/asset ratio 69.5% 84.0% 84.5% 85.6% 82.4% Return on assets 7.1% 7.9% 4.1% (4.1%) 5.4% Revenue per employee $80,744 $89,586 $88,821 $79,620 $90,628 Profit per employee $4,037 $4,800 $2,497 ($2,526) $3,550 Source: company filings D A T A M O N I T O R Figure 12: The Marriott: revenues &
40、profitability Source: company filings D A T A M O N I T O R LEADING COMPANIES Russia - Hotels & Motels 0153 - 0520 - 2010 Datamonitor. This profile is a licensed product and is not to be photocopied Page 32 Figure 13: The Marriott: assets & liabilities Source: company filings D A T A M O N I T O R L
41、EADING COMPANIES Russia - Hotels & Motels 0153 - 0520 - 2010 Datamonitor. This profile is a licensed product and is not to be photocopied Page 33 Rezidor Table 12: Rezidor: key facts Head office: Avenue du Bourget 44, Brussels, 1130, BEL Telephone: 33 2 7029200 Fax: 33 2 7029300 Website: Financial
42、year-end: December Ticker: REZT Stock exchange: Stockholm Source: company website D A T A M O N I T O R The Rezidor Hotel Group is one of the leading hospitality management companies in Europe, with operations in nearly 65 countries. It is headquartered in Brussels, Belgium, with approximately 4,947
43、employees. As of June 2009, The Rezidor Hotel Group has 400 hotels in operation, culminating in approximately 90,000 rooms in operation and development. The companys main operations are focused in up-market and mid-market hotels across four geographical segments: the Nordic region, the Rest of Weste
44、rn Europe, Eastern Europe and the Middle East, and Africa and other. They have a portfolio of hotel brands across most of the key industry segments, from luxury to budget. Their properties lie in city centers and suburban areas, at airports and exclusive resort destinations. The Rezidor Hotel Groups
45、 portfolio consists of their two principle brands, Radisson Blu and Park Inn, along with Regent, Hotel Missoni and Country Inn. In November 2006, The Rezidor Hotel Group changed its name from Rezidor when the company went public and began trading its shares on the Stockholm Stock Exchange. Prior to
46、this, the company was jointly owned by the SAS Group and Carlson Companies Inc., although Carlson Companies Inc. is still the majority shareholder. The Radisson Blu brand, to be renamed from Radisson SAS from February 2009, is an first-class, full- service hotel brand with over 155 hotels across Eur
47、ope, the Middle East and Africa, with a further 47 hotels under development. The Park Inn brand is a mid-market hotel brand with over a 100 hotels across Europe, the Middle East and Africa, with further hotels under development. LEADING COMPANIES Russia - Hotels & Motels 0153 - 0520 - 2010 Datamonit
48、or. This profile is a licensed product and is not to be photocopied Page 34 Key Metrics The company recorded revenues of $1,040 million in the fiscal year ending December 2010, an increase of 15.9% compared to fiscal 2009. Its net loss was $3 million in fiscal 2010, compared to a net loss of $37 mil
49、lion in the preceding year. Table 13: Rezidor: key financials ($) $ million 2006 2007 2008 2009 2010 Revenues 937.0 1,040.2 1,039.6 897.1 1,039.9 Net income (loss) 38.4 60.5 34.6 (37.4) (3.3) Total assets 533.3 546.6 508.7 473.1 500.5 Total liabilities 299.7 279.6 264.4 264.5 268.4 Employees 5,447 5,572 5,592 5,033 4,947 Source: company filings D A T A