成功的商务谈判要素-商务英语毕业论文.doc

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1、evaluation of scientific development. Nature security type-nature security is to maintenance people of health value for target, through strengthening security based management, and risk management, and equipment management and technology supervision, ensure production in the people, and real, and sy

2、stem, and system, elements security reliable, and harmony unified, full control various against factors, achieved thought no slack, and management no empty document, and equipment no hidden, and system no blocked, and unit zero non-stopped. Quality and efficiency-quality benefit is to adhere to the

3、enterprise survival, profit and development business truth, adhere to the all activity is economic activity, all costs can be controlled, money should not be wasted management philosophy, management analysis, to improve management quality, improve cost control capacity and market competitiveness. In

4、novation of science and technology-science and technology innovation is to play the role of science and technology as the primary productive force, active use of new technologies, new materials, new processes, new equipment, increase investment in science and technology, strengthening scientific and

5、 technological training, speeding up transforming scientific and technological achievements, forming a number of proprietary technology, enhancing core competitiveness. Resource-saving-the-resources saving enterprise was to reduce coal consumption, water consumption, electricity at the core, enhance

6、 the operation of lean management to realize low consumption, high efficiency, reduce production costs. Second is to strengthen the business, financial, material, information and the optimization of organization and management, saving the internal transaction costs. Harmonious development of harmoni

7、ous development-is to construct a foreign environment for development. XING refers to the internal security firm and internal management of the internal management measures are effective, harmonious. Foreign currency means Enterprise coordinating development of homeopathy, well, get along with the n

8、eighbors better. (B) XX 2013 five enterprises building intrinsic safety power company goals are: unplanned outage 0 times. Class of disorders 0, 0 is equivalent forced outage rate. No personal injury accident, material and equipment accidents do not occur, no fire, no environmental pollution acciden

9、t. Enterprise integrated to achieve zero cases of violation, zero accidents, zero. Quality goal is: when generating capacity 7.5 billion-kilowatt, sales of over 7.11 billion kWh, total profits of 306.6 million Yuan, . BFS+、PI、MIS、SCM Information systems infrastructure, fully integrated information s

10、ystem to realize information resources sharing; to expand the breadth and depth of the portal system, information system of Enterprise Management Assistant role to play; to improve the day-to-day operation and maintenance operation record of promoting causes and transfer system; to strengthen the tr

11、ainingKey factors for successful business negotiation广东外语外贸大学商务英语本科毕业论文( 2015届 )论文题目 (英文) 论文题目(中文) 专 业学院 继教(公开)学院商务英语准考证号 班级自考作者姓名指导老师 完稿时间 成绩 supervision in large and medium goods vehicle. A is established large vehicles and small vehicles classification management of motor vehicle test mode, incre

12、ased medium van car, and dangerous goods transport car, and school car test project; II is established motor vehicle test regulatory platform, achieved motor vehicle test full process video, and data remote regulatory; three is strictly motor vehicle identification management, equipped with unified

13、of identification equipment and tool, using mobile identification Terminal, and law enforcement records instrument, technology identification means. As to 20XX years June 20 statewide motor vehicle keep volume for 567,408 car, and last year earlier than growth 75,814 car, growth 13.36%; this year Ja

14、nuary-June, vehicles management section and license archives management section total accepted the motor vehicle registration business 42,543 car times, which registered registration 6,905 car times, and transfer registration 3,592 car times, and change registration 1033 car times, and mortgage regi

15、stration 696 car times, and cancellation registration 187 car times, and into business 980 car times, and Archives corrections 81 pieces times, and issued test qualified logo 25,429 car times, and other vehicles business 3,640 car times; supervision Survey Section relies on motor vehicle detection r

16、emote issued test qualified logo software platform supervision motor vehicle test, and identification situation 7418l liangci, investigation motor vehicle exception business 30 car times, his pards business warning 244 article, vehicles and driving people sound video regulatory screenshots 1852 Zhan

17、g, checks motor vehicle archives 716 pieces times, and medium bus, and medium above truck, and Of hazardous chemicals, vehicles and school buses and other key vehicle inspection record of 420. (C) based on their own, and strict adherence to defense, more cheating, false false fugitive suspects, robb

18、ery suspect vehicles and the Internet crackdown. DMV full play to the first line of Defense position control, investigating cheating, fake identification and robbery suspect vehicles through operational work, and carefully examine the documents and legal proof, check traffic violations, traffic acci

19、dents, the fugitive suspect suspected vehicles and theft than to work, further tight car, driving management business formalities review procedures. . Truck driver information management platform. Motor vehicles and traffic police departments, State transport authority to further clarify the Divisio

20、n of labour, implementation responsibility, strengthen our collaboration and management together, reinforcing the management of drivers on which strongly synthetic warfare and information warfare. 3 strictly implemented. From May 1 up, a is implemented complex road and bad weather driving exam, curr

21、ently DMV is urged contractors party in treasures driving school increased simulation Highway, and continuous urgent detours, and snow days, and wet sliding road, and burst situation disposal, subjects II field to driving exam project, is expectediiiKey factors for successful business negotiationAbs

22、tract: With the strong national power and rapid development of economy in China, the economic and trade relationship has close connection between China and different countries. International trade and kinds of economic exchanges and cooperation in various ways are growing rapidly. Therefore, how to

23、negotiate with different national businessman and get the win-win successful negotiation is a very hot topic for each oversea salesperson. The succeed business negotiation is effect by many factors, understanding the strategies, making perfect advanced preparation, mastering some skills and differen

24、t strategies in each stage, doing some proper care and good arrangement are the important factors for succeed business negotiation. This article will from the information, market, negotiation stage and environment to analyze the strategies and skills for business negotiation, and tell you how to ach

25、ieve the succeed business negotiation and get the cooperation.Keywords: business negotiation; factor; business strategy成功的商务谈判要素摘要:随着我国国力不断强大、经济快速发展,我国与世界各国的经济贸易关系有了密切的联系,国际贸易往来和各种类型的经济交流与合作也日益增多。因此,如何成功地与不同的国家进行商务谈判、达到双赢,这是每一个外贸工作者非常关心的话题。成功的商务谈判受很多因素的影响,了解商务谈判策略,做好商务谈判前的准备,掌握一定的商务谈判技巧和不同谈判阶段的策略,恰当

26、地运用关心和周到的安排都是促成商务谈判成功的重要因素。本文主要从信息、市场、谈判的阶段和谈判环境方面来讲述谈判的策略和技巧,从而分析如何才能做到成功的谈判,达成交易。关键词:商务谈判;因素;策略ContentsThe preface11. Overview of business negotiation strategy11.1 The meaning of business negotiation12. The preparation for business negotiation12.1 The collection of intelligence12.1.1 The requireme

27、nts of customers32.1.2 The culture of the customers country42.1.3 The competitors of yourself52.2 Drawing up detailed plans62.3 Proper dressing63. The skill of commercial negotiations63.1 Listening skills63.2 Answering skills63.3 Questioning Skills73.4 Demonstrating skill73.5 Transposition thinking

28、skill74. Business negotiation strategy at each stage84.1The beginning stage strategy84.2 The quotation stage strategy84.3 The consultation stage strategy94.4 The transaction stage strategy95. Proper care and considerate arrangement95.1 Negotiation place in your end95.2 Negotiation place in customers

29、 end96. Conclusion97. Bibliography10 Key factors for successful business negotiationGuangdong University of Foreign Studies Tutor: Professor The prefaceWith the development of our market economy and the further expansion development in the world, international business negotiation has been appears i

30、n many enterprises. Especially after China joined the WTO, international business negotiation is becoming universal and important. For the people who work involved in foreign trade area, we must master the factors for successful business negotiation. Now we follow the below several aspects to start

31、our discussion.1. Overview of business negotiation strategy1.1 The meaning of business negotiation Business negotiation is a formal discussion between two companies or two groups. To improve the relationship and achieve the cooperation is the reason for negotiation (Pan 7). But to get the profit or

32、chances for their end is the actual goal for each party. The negotiators are expected to get benefit from the negotiation, such as the seller what to sale their products or service to buyer, and they want to get the high profit rate. The same thing, the buyer wants to take less money to buy the prod

33、ucts or service. Therefore, the business negotiation is existence.International business negotiation is a part of business negotiation, the key word is international. The negotiators have to pay more attention to the difference between two countries. From the business perspective, if the negotiators

34、 want to achieve the business objectives, referred to as obtained a series of countermeasures for the survival and development of competition in the market. It is very important for them to understand the other partys negotiators habit perspective and etc. In short, the international business negoti

35、ation is the negotiation between two parties from two countries, and both parties want to get the best benefit for their company or group. If they want to achieve success in negotiation, it request the negotiators have to with flexibly implementing strategy2. The preparation for business negotiation

36、2.1 The collection of intelligence Collection intelligence also means collect the information about the other party, and understanding more information about other party to prepare the negotiation. Make a good preparation for business negotiation can help negotiator feel confidence and comfortable (

37、Larocci 23). According to the functional classification, the information includes three categories: private information, public information, non-confidential information. According to the information content includes four parts: classification and talks about the situation, the relevant object of ne

38、gotiation situation, competitors situation, friendly situation. Negotiators can acquire effective information from the following channels: the government institutions; through the research on patent to find information; the industry consulting company or related institutions; through the large exhib

39、ition activities to gather intelligence; through the related website to obtain information; through the related customers; the tracking object of negotiation leadership behavior and collected information will be carefully analyzed, grasp the essence of the problem. For example, Chongqing Silver Ridg

40、e Leather Products Co., Ltd. planned to order cow grain leather from Brazil instead of purchasing the leather in domestic market in 2015. Silver Ridge known about the seller from Alibaba named ALTERNATIVAS. They will have a meeting with ALTERNATIVAS next Friday, and both parties are first time meet

41、each other. So before the business negotiation, you have to do the good preparation. Knowing about who is the negotiator is the basic requirement. The soonest way for you to get the information is visiting their website. From the website, you may know about the history, the business type, the produc

42、ts series, the advantage and etc. about the sellers company. Such as after visiting the website of ALTERNATIVAS, you understand their main product is cow grain leather, and now they want to develop their new item wet blue leather. For the upcoming negotiation, the most important is price to Silver R

43、idge. So the negotiator searched the market information from Google, and known the leather business is dropping now. There are many leather materials keep in stock and waiting for selling, price is very competitive. And the negotiator also obtained price information for famous professional website M

44、AXFIELD, and decided the target price is USD0.8/SQFT for cow grain leather, even the previous price is about USD1.5/SQFT from domestic market. See below searched information from the market by professional website. (See Figure 1 and Figure 2) Figure 1. Daily Us Price Charts & GraphsFigure 2. The Max

45、field Report Hog Runner Weekly Price GuideFinally, ALTERNATIVAS quoted the price is USD1.3/SQFT, but Silver Ridge got USD0.85/SQFT, the extra USD0.05 is for A grade quality of the leather. Silver Ridge achieved a successful business negotiation due to they obtained good intelligence before negotiati

46、on.2.1.1 The requirements of customersHow good your product or service is, the simple truth is that no-one will buy it if they dont want it or they dont need it. And you wont persuade anyone that they want or need to buy what youre offering unless you clearly understand what it is your customers rea

47、lly want (Wheeler 89).Knowing and understanding customer needs is at the center of every successful business, whether it sells directly to individuals or other businesses. Once you have this knowledge, you can take the BATNA (Best Alternative to Negotiated Agreement) (Wheeler 128) to persuade potent

48、ial and existing customers that buying from you is in their best interests. So you have to know about your customers, how to use this information to sell to them more effectively, and how to win business from your competitors.Every business needs a reason for their customers to buy from them and not their competitors. This is called a Unique Sales Proposition (USP). Your USP can be identified

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