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1、论海报设计中抽象图形与色彩的结合摘要：海报又称招贴画。它特有的特点就是以其醒目的画面吸引路人的注意，具有创意，图形表达简洁、准确，海报是一种非同寻常的充满信息与传达的交流载体，是各种纪念活动或者各个企业战略形象提升和文化延伸的基本手段。它既是商业性和文化性的行为，又是一种传递观念的特殊艺术形式。在国际上，它被认为是最能体现图形设计艺术质量和水准的重要指标。它集中了视觉艺术设计中绝大多数的基本构成要素！海报设计的优劣在于图形、色彩搭配、创意、文化底蕴是否达到完美的结合。在一流的海报设计中，色彩能给人带来视觉的震撼，而抽象的图形能够反映出绝妙的创意，抽象的图形与色彩的完美搭配，是海报招贴中的内涵。
2、一幅好的海报设计应反映文化，具有创意，图形表达简洁、准确，给人视觉愉悦的同时也给人心灵上的享受，能从图形的表达中让人理解其中含义并能从中感受到浓郁的文化气息。因此研究它们，对提高我们的设计有着非常重要的作用和意义。关键词：海报 内涵 色彩 抽象图形 结合 平面设计In playbill design abstract graph and color unionAbstract: The playbill calls the pictorial poster. Its unique characteristic is attracts passer-bys attention by its st
3、riking picture, has the creativity succinctly, the graph expression, is accurate, the playbill is one kind unusual fills the information and the transmission exchange carrier, is essential method which each kind of commemorative activity or each enterprise strategy image promotion and the culture ex
4、tends. It not only is the trade and the culture behavior, also is one kind of transmission idea special artistic form. In on international, it was considered is most can manifest the graph design art quality and the standard important target. It has concentrated in the visual art design the overwhel
5、ming majority basic integrant part! The playbill design fit and unfit quality lie in the graph, the color match, the creativity, the cultural inside story whether do achieve the perfect union. In the first-class playbill design, the color can bring visual to the person shocking, but the abstract gra
6、ph can reflect the excellent creativity, the abstract graph and the color perfectly match, is in the playbill handbill poster notice connotation. A good playbill design should reflect the culture, has the creativity succinctly, the graph expression, is accurate, visual joyful at the same time also g
7、ives the person for the person in the mind enjoying, can let the person from the graph expression understand meaning and can feel to the rich cultural breath.Therefore studies them, to enhances our design to have the count for much function and the significance.Keywords: Playbill connotation color abstractgraph union plane design