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1、,于危机中寻求生机,在压力下激发潜力,Seeking Opportunity in Crisis,Stimulating Potential under Pressure,08年全年实现营收15,921万元，完成预算101.41%，GOP 5,002万元，全年平均出租率71.8%，Revpar 531.32元。09年一月份营收为1,025万，GOP 154.5万。 In 2008, total revenue amounts to RMB 159.21 million, which is 101.41% of the budget. GOP is RMB 50.02 million, aver
2、age OCC% is 71.8% and revpar is RMB 531.32. In Jan 2009, revenue is RMB 10.25 million and GOP is RMB 1.545 million.,建国宾馆 JIANGUO HOTEL,08年全年营收与07年同期相比增长1.5%，GOP 2,692万元，全年平均出租率69.5%，Revpar 482元，餐饮、商场、租赁营收均实现了二位数的增长，弥补了客房出租下降留下的缺口。09年一月，在极其严峻的形势下，仍取得了GOP 179.94万元的成绩。 In 2008, total revenue has increa
3、sed by 1.5% compared with 2007. GOP is RMB 26.92 million, average OCC% is 69.5%, revpar is RMB 482. Revenue of F the focus of midseason is the average room price,3、创新产品 拓展周边商务 Innovation, and development of surrounding business 4、餐饮促销 带动客房销售 Promotions of meals driving sales of rooms,5、全员促销 争取更多客源 I
4、nspiration of the whole staff to attract more customers 创造“酒店、客户、员工三赢” 的局面 Creating a three-win situation of involving all hotel, customers, and employees” 在抓好主业的同时，加大辅业的促销力度 Main business on the one hand, and supporting business on the other hand 促销活动“月月有主题” Promotion activity has Themes Monthly,三、
5、弘扬特色 闯新路 To promote the characteristics to pioneer a new path,建国宾馆 JIANGUO HOTEL 坚持打造产品特色的思路不变 Adhering to the idea of creating product characteristics 坚持服务特色取胜 的思路不变 Adhering to the idea of winning through service characteristics,国际饭店 PARK HOTEL 1、营造经典氛围，勾起怀旧情愫 Creating a classic atmosphere and evo
6、king nostalgic sentiment 环境布置，努力营造老上海风情 Layout of the environment created the old Shanghai style,利用西餐旧银器制成饰品 Using Western-style food old silverware as decoration,发展代销、加盟业务 Attracting consignment and league 推出消费抵用券、烤鸭券、半成品礼券、婚典见证书、 贵宾俱乐部会员卡等一系列消费亮点 Promoting the consumption voucher, duck coupons, se
7、mi-finished products coupons, Wedding certificates, the VIP membership club cards and other consumption Highlights,2、开发老产品，推陈出新出亮点 Developing old products to create new and bright spots,四、面向市场 练内功 To improve the ability to meet the market,1、加强硬件建设 Improving the facilities 2、加强内部管理 Strengthening the
8、internal management 3、加强质量监督 Strengthening quality supervision 建国宾馆 JIANGUO HOTEL 建立月度服务质量检查制度 Monthly service quality inspection system 建立宾客满意促进会制度 Guest satisfaction promotion meeting system 建立班前会和班后会制度 “Before-class and after-class system 国际饭店 PARK HOTEL 建立质检专题会议制度 Quality inspection meeting syst
9、em,4、重视培训工作 Emphasis on job training 建国宾馆JIANGUO HOTEL 开展技术比武 Organizing the technical contest 实施人才储备战略 The implementation of the strategy of talents reserve, 国际饭店 PARK HOTEL 制订年度培训计划 Establishing annual training plans 建立“一人一卡”的管理制度 Setting up the management system of one person one card,5、注重节能降耗 Em
10、phasis on saving energy and reducing consumption （1）控制营运成本 Control of operation costs 加强对“物”的管理 Strengthening the management of objects 加强对“财”的管理 Strengthening the management of “finance （2）加大科技应用力度 Efforts to increase scientific and technological applications （3）控制人工成本支出 Control of labor costs expenditure,The End,谢谢,