高一英语优质课件:Unit1Advertising-wordpower(牛津译林必修4).docx

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1、Uni lorxlpowerDiscussionSuppose the company where you work starts making a new product, what could you do to attract most customers? Market researchMarket researchsales 或 maretiri£department消费者销售目标consumers market share sales targets market leadersales figures销售额Complete the dialogue between Mn

2、 Carter and Ms Jones on page 7 in your textbook.Mr. Carter: Our new product has been on the market for one month. What is its market share now?:We have about a 15 per cent share of the market at the moment. The sales figures rose by 5 per cent across the whole country, and are continuing to rise.Mr

3、Carter: That is quite encouraging. I think it is because consumers really like our unique design I would like you to do some further market research about young people's views on the product Theshouldsales/marketing departmentalso Hnish the report on the next month'ssales target by Monday.:W

4、e5re doing it right now. Ill present it to you in one or two daysMr. Carter: That9s great. If we want to be the market leader, we need to make a good plan.AttentiMlWhen the new product is produced after the market research, we still need design some helpful, exciting and attractive advertisements so

5、 that the advertisements can us the readers andmorecustomers to buy the product.What part ol words in redhelpV.-exciteV.attractV.-F speech are the I & blue? help excit attractHow to form adjective from nouns and verbs?help exciteattractV.VV.a help* excit attractUsing suffixeswordprefixstemsuffix

6、A group of letters added to the beginning of a wordThe main part of a worda group of letters placed at the end of a wordinternationalprefix suffixCommon prefixesimunhappy, unfold, unfairim/inimpossible, incorrectdis-dislike,disagree, disappearrerewrite,retell, rebuildmismisunderstand, misuseSuffixMe

7、aningExamples(adj.)-icalhaving the quality ofgrammatical, practical-ablehaving the ability ofbelievable, reasonable-OUSlike, full ofdangerous, adventurousI -fulcharacterized byjoyful, mouthful-lesswithoutcareless, hopelessLook at the table on P6 and finish the exercise below it.Exercise: Best Clothing ShopPossible answers:(1) lovely(2) attractive(3) boring(4) energetic(5) friendly(6) enjoyable(7) wealthy lucky(9) fantasticHow can youBy usingto Jservices make your attractive?andsell products or

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