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1、www.rakli.fi erkki.aaltorakli.fi,Vision 2010 what is Vision 2010 - why it was created - how it was created Erkki Aalto 14.03.2006 RAKLI - The Finnish Association of Building Owners and Construction Clients,Foundations for a good life,VISION 2010 The Finnish Real Estate and Construction Clusters Visi
2、on for 2010,FOUNDATIONS FOR A GOOD LIFE,www.visio2010.fi,CO-OPERATION THROUGHOUT THE REAL ESTATE AND CONSTRUCTION CLUSTER,A CHANGE IS NEEDED THAT INCLUDES THE WHOLE INDUSTRY,Why is the Vision necessary?,The changing market and business brings forth a great number of positive challenges,Vision 2010:
3、Foundation for a good life,Co-operation is the key to generate future success and well being,CO-OPERATION THROUGHOUT THE REAL ESTATE AND CONSTRUCTION CLUSTER,FIVE GLOBAL TRENDS,Customer relationships are evolving towards partnerships Technology is reshaping the business environment Ownerships and su
4、pport functions are in transformation Importance of environmental aspects is growing Internationalization of investments and businesses,CO-OPERATION THROUGHOUT THE REAL ESTATE AND CONSTRUCTION CLUSTER,TOWARDS VISION 2010,Functional and physical infrastructure markets as a success factor,Significant
5、added value to customers in co-operation with ICT -cluster,Excellence in environmental expertise,Occupant oriented housing market,Superior functionality and quality of facilities (spaces & services),1 2 3 4 5,Vision 2010 Foundations for a good life,CO-OPERATION THROUGHOUT THE REAL ESTATE AND CONSTRU
6、CTION CLUSTER,Foundations for a good life,Visions,Strong Shared Will,Functional Spaces Infrastructure Markets ICT Environment Housing Markets,Vision 2010 The Finnish Real Estate and Construction Clusters vision for 2010,Life Cycle Expertise Partnership Customership,Education,Research,Associations,Pu
7、blic Sector,Enterprises,Making the Visions to become True,Key Issues,Key Actors,Production: Investment in research and development has multiplied A major part of development efforts is allocated to the promotion of sustainable development This element is included in all university education and rese
8、arch relating to the cluster The cluster competes successfully for the best students,4. Vision 2010: INTERNATIONAL LEADERSHIP IN ENVIRONMENTAL EXPERTISE,Business environment: The environmental expertise of the Finnish real estate and construction sector is internationally renowned Lifecycle evaluati
9、ons are part of public sector decision-making Ecological and economic targets are equally important. Units describing environmental burden are used along euros in evaluations,4. Vision 2010: INTERNATIONAL LEADERSHIP IN ENVIRONMENTAL EXPERTISE,Foundations for a good life,Vision 2010 Basic Elements,Gl
10、obal trends affect the future of the cluster,Customerships growing into partnerships,Technology changes business environment,Omwnerships and support services in trasformation,Common Visions,Technology programmes,Knowledge accelerator,Education,Communication and interaction,Governmental Policy,Vision
11、s into Action,Innovation environment,Growing importance of environmental aspects,Investments and businesses become global,Functional and physical infrastructure markets as a success factor,Significant added value to customers in co-operation with ICT-cluster,Excellence in environmental expertise,Occ
12、upant oriented housing market,Superior functionality and quality of facilities (spaces & services),Partnerships & co-operation,Company R&D strategies & projects,Vision 2010 Foundations for a good life,Customer Promises,Comfortable and safe homes and workplaces,Competitive edge for the customers,Well
13、 being and a clean environment,CO-OPERATION THROUGHOUT THE REAL ESTATE AND CONSTRUCTION CLUSTER,Real Estate & Construction Forum 2004,Environmental Competition Best Practices within each vision Preparing for the theme of the year 2004,Environmental Classification,Classification of buildings based on
14、 their environmental properties and performance,Real Estate and Construction Forum 2006,Foundations for a good life Real Estate and Construction Cluster,Organizers The Association of Finnish Architects Offices ATL The Building Information Foundation RTS The Confederation of Finnish Construction Indu
15、stries RT The Electrical Contractors Association of Finland STUL The Finnish Association of Building Owners and Construction Clients RAKLI The Finnish Association of Consulting Firms SKOL The Finnish Real Estate Federation The Property Maintenance Association,Real Estate and Construction Forum 2006,
16、Theme Information - Knowledge - Interaction,Real Estate and Construction Forum 2006,Real Estate and Construction Forum 2006,Functional and physical infrastructure markets as a success factor,Significant added value to customers in co-operation with ICT-cluster,Excellence in environmental expertise,O
17、ccupant oriented housing market,Superior functionality and quality of facilities (spaces & services),1 2 3 4 5,Vision 2010 Foundations for a good life,Real Estate and Construction Forum 2006,5 Visions,Strong Shared Will,Functional Spaces Infrastructure Markets ICT Environment Housing Markets,Vision
18、2010 The Finnish Real Estate and Construction Clusters vision for 2010,Life Cycle Expertise Partnership Customership,Education,Research,Associations,Public Sector,Enterprises,Making the Visions become True,Key Issues,Key Actors,STEPS TOWARDS VISION 2010,2000 Foundations and Goals 2001 Global Trends
19、and the Five Visions 2002 Common Values and Networks of Excellence 2003 Governments Policy and Best Practices 2004 Environmental and Life Cycle Indicators 2005 Strategy Update,National Assets in Finland,Housing,Other buildings,Soil & Water Struct.,Forests,Built land,Machinery, Equipment,Other,Built
20、Environment 400 000 M, 72%,Tangible Assets in Finland, total in 2005 560 000 M,Source:,Employment in Real Estate and Construction Cluster,Person Years / Annum,New Buildings,Facility Mgt,Renovation,International,Infrastructure,VISION 2010 Strategy Update,Focus on Knowledge and Information Management
21、Steering Board Work Shop in February 12 Expert Interviews in April Vision Work Shops on each of the five Visions in May - June, in total 150 participants Final Update of the Strategy was defined by the Steering Board, the Steering Group and the Secretarial Group in September - October,VISION 5 TOTEU
22、TUMINEN,REALIZATION OF VISION 5,Occupant oriented housing market,Degree of Realization,Information management,Life Cycle knowledge,Partnership knowledge,Customer knowledge,STRENGHTENED TRENDS,Accelerating and deepening globalization Increasing and more networked services Information management key t
23、o success Growing importance of energy- and eco-efficiency,OIKEAA TIETOA OIKEAAN AIKAAN OIKEAAN PAIKKAAN,CORRECT DATA TO CORRECT PLACE AT CORRECT TIME,GROWING IMPORTANCE OF ENERGY- AND ECO-EFFICIENCY,our industry needs a common understanding of the needs and means of improving energy efficiency we h
24、ave to invest in the implementation of environmental indicators and classification of buildings we have to develop alternative businesses based on renewable energy resources,PROFITABLE DEVELOPMENT FOR ALL,Renewed Real Estate & Construction Cluster,Life Cycle Functionality,New Business Models,New Pro
25、ducts & Processes,Information Management,Knowledge,Quality,Safety,Productivity,TEKES TECHNOLOGY PROGRAMMES,CUBE Building Services 2002 - 2006 Infra Construction and Services 2001-2005 MASI Modeling & Simulation 2005 - 2009 Sara Value networks in construction 2003-2007 Serve Innovative Services 2006 - 2010,CO-OPERATION HAS TO CONTINUE,Degree of Realization,Comments? Questions?,Erkki Aalto RAKLI - The Finnish Association of Building Owners and Construction Clients erkki.aaltorakli.fi,